A preferred approach to investment
PREF believes that successful real estate investing is accomplished by understanding our clients' financial objectives, using our market knowledge and relationships and applying almost eight decades of combined experience and diverse expertise to achieve exceptional results from ordinary opportunities.
Investment Approach
PREF builds a trusted alliance with its partners by co-investing in every deal. We assemble investor groups based on similar objectives, risk tolerances and capital availability to purchase properties that otherwise might be unattainable. We invest with care and confidence with our partners’ best interest top of mind. The preferred deal size is variable and based on a particular investor or investor group’s objectives.
Competitive Advantage
Our competitive advantage is being nimble. Our strategic, hands-on approach positions PREF to capitalize on opportunities that may be overlooked by larger institutional investors who are restricted by process and narrow investment criteria. PREF’s personalized, proven approach keeps client objectives paramount without the distractions or conflicts created by in-house profit centers.
Investment Criteria
PREF pursues well-located, high-quality, income-producing commercial properties with solid real estate fundamentals and the opportunity to increase revenue flow and create value.
Geographic Location: Metropolitan Atlanta and surrounding cities. Our familiarity with these markets and our relationships with local real estate professionals enable us to capitalize on the best opportunities.
Markets: Close proximity to emerging city centers and densifying areas.
Deal Size: $1 -10 million
Property Types: Retail, multi-family, office and warehouse (single and multi-tenant).
Financial: Current cash flow required with a minimum cap rate of 7% unless significant upside potential. Non-credit tenants and short lease terms acceptable.
